Elevate Every Event at Hueco Tanks
About Hueco Tanks
Our Story
Our Approach
Our Approach
At Hueco Tanks, we believe in the transformative power of media, technology, and storytelling. Our mission is to bridge the gap between culture and innovation, supporting solutions and products that resonate globally.
Our Approach
Our Approach
Our Approach
Our services encompass media strategy, impact consulting, real estate development, and IP creation, emphasizing the integration of immersive technology with traditional storytelling.
Our Impact
Our Approach
Our Impact
We are committed to creating content that drives measurable, positive change. From partnering with global brands and top-tier talent, our projects aim to push boundaries and inspire audiences worldwide.
Leadership
DAMIEN KAWALEK-NAVARRO
Founder & Chief Executive Officer
For more than three decades, Damien Kawalek-Navarro has helped organizations navigate moments of transformation—building brands, launching ventures, revitalizing destinations, and creating experiences that leave lasting cultural and economic impact.
As the Founder and CEO of Hueco Tanks, Damien works at the intersection of business strategy, media, sports, tourism, hospitality, and community development, partnering with global brands, startups, governments, nonprofits, and cultural institutions to imagine—and build—what comes next.
His career spans executive leadership across entertainment, destination marketing, advertising, healthcare, technology, and nonprofit organizations. He has led nationally recognized film festivals, advised emerging ventures, developed tourism strategies, launched major public events, secured multimillion-dollar partnerships, and helped communities leverage culture, sport, and storytelling as engines for economic growth.
Today, Damien also serves as the founder of The Sports Office, a global sports tourism and destination development company, and the High Alpine Training Club, Southern California's premier altitude performance campus. His work has helped establish Big Bear Lake as a growing hub for elite sports, film production, experiential tourism, and community innovation through partnerships with Olympic organizations, professional athletes, municipalities, and leading consumer brands.
Throughout his career, Damien has collaborated with organizations including Los Angeles Tourism, Warner Bros., Intel, Walgreens, Cheerios, Comic Relief US, Cedars-Sinai, Visit Big Bear, and numerous startups, public agencies, and mission-driven organizations. His work has been recognized through Cannes Lions, ADDY Awards, Telly Awards, and he was named to the Out100 list recognizing influential leaders.
A frequent speaker and thought leader, Damien has presented at industry conferences including SXSW, the Consumer Electronic Show, and the National Association of Broadcasters (NAB), universities, and leadership summits on topics including the future of media, tourism, storytelling, innovation, sports, and technology.
